Copy.ai has evolved from a copywriting tool into a full Go-to-Market (GTM) AI platform. The Workflows feature automates multi-step content processes—from product launches to email sequences—without coding. Brand Voice training ensures consistent tone across all outputs. Access to multiple LLMs (GPT-4, Claude 3) powers diverse content types including blog posts, ads, emails, and social media. Infobase stores brand information for context-aware generation. Free plan includes 2,000 words/month with ChatGPT 3.5 and Claude 3 access. Pro ($49/mo) unlocks unlimited words and 90+ templates. Team ($249/mo) adds 3,000 workflow credits and SSO for collaboration-focused teams.